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Email Personalization Guide — Campaign Monitor

Gone are the days of one-size-fits-all messaging. Consumers have come to demand and expect relevant and personalized content and experiences both online and offline. To meet those demands, marketers are striving to leverage email personalization to move from 1: many messaging toward 1:1 experiences that not only meet, but exceed consumer expectations and set them… Read more »

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The Ultimate Guide to Entrepreneurship — HubSpot

Entrepreneurship is the process of starting (or improving upon) a business with the ultimate goal of making a profit. It often involves great risk and uncertainty, but it’s also an opportunity to overcome those challenges and to manage multiple aspects of a business operation. From marketing to accounting to logistics and beyond, entrepreneurs get to oversee… Read more »

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10 Scientifically Proven Tactics to Stay Productive–Salesforce

There are many factors you and your team are unable to control when it comes to performance. You have economic constraints, each individual has limitations on their skills and brainpower, and there’s no way to guarantee that people in your workplace will always get along. Productivity, on the other hand, is uniquely hackable. Since there’s… Read more »

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8 Small Business Tips to Save Time and Money–Salesforce

There has never been an easier time to start and run a small- or medium-sized enterprise (SME). You now have access to services that were once unavailable to even the behemoths: Sophisticated management and collaboration tools are just a click away. In a business ecosystem that increasingly favours small and agile over big and lumbering,… Read more »